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Management Profile

Vinny
Chief Executive Officer

With more than 16 years of telecommunications and finance experience, Vinny is charged with keeping Bridgevine the steadfast company it is today. Vinny is responsible for establishing the Bridgevine strategic direction, overseeing daily operations and securing the funding necessary for company growth. Prior to Bridgevine, Vinny served as Corporate Development and Finance Vice President for GlobeNet Communications and 360networks. He also has the distinction of being one of the youngest partners at William M. Mercer (MMC), an international consulting firm, where he specialized in mergers and acquisitions and business plan development for Fortune 1000 customers.

Vinny is undoubtedly one of the most technologically savvy CEO’s you’ll ever meet. You can find him on Facebook, Twitter, his blog “Vinnys View” or any other number of message boards or social networks, not to mention his in depth understanding of the company’s proprietary software program. However the rumors of him playing tennis while wearing a Bluetooth are still unconfirmed.

Vinny believes that the most important factor in the company’s growth has been innovation. “Our success is mostly due to our creativity and innovation regarding the different ways we market online. That’s been the biggest difference maker in what we’ve been able to accomplish. But as with any start-up we never have enough resources. So when you have a grand plan or idea the biggest challenge is allocating and prioritizing your resources. Whether it’s how we spend our cash, or whom we hire, the decisions can become critical ones and you have to remember that you can’t do everything. You’ve got to pick the top five things and do them well. Quite frankly it took us a while to learn that.”

“Deeper penetration into new services, leasing our platform and selling our B2B products is where we’ll see expediential growth in the future of our company. Whether it’s music, credit cards, home security, or computer security. Our goal is to be the Amazon of services focused on the greatest customer value. We own a number of websites, but we’ll have a handful of premier websites that we can successfully monetize and sell more services than any other company.”

And how does Vinny believe the organization can continue to increase growth and revenues? “It’s extremely important for us to remain current and on the cutting edge. That’s how we’ve been able to offer turnkey solutions for retailers, e-commerce merchants, call center operators, OEMs, and others who wish to leverage our broad catalog of products and services. The technology platform allows a fully branded customer experience and features service merchandising, comparative shopping, order processing, provisioning, and reporting. It‘s differentiated by our leading intelligent merchandising platform for services: unified shopping cart, real-time pricing, unique bundles, intelligent up-sell/cross-sell and order status. In addition to our own website our technology is currently licensed by leading retailers, websites and Fortune 500 companies, making it possible for them to monetize online, call center and in-store traffic.”

When not consumed with work Vinny is devoted to his wife, three kids and the Florida Gators. Not necessarily in that order. In the off-season he loves to play tennis and read, but tries to stay away from business books as much as possible. Check out his blog to see his eclectic list of favorite books. Vinny and his wife Jill have traveled extensively around the world. Rio, Moscow, Thailand and Italy are just a few of their favorite destinations.

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